Bailey of Sheffield jewellery lasts more than a lifetime

The Cable stainless steel bracelet may look simple, but in terms of processing it is an outcome of clever engineering. It took several years of prototyping until the bracelet was ready to launch in April 2016. The result is a timeless and polished piece of jewellery made to last more than a lifetime.

Outokumpu provides Prodec and Supra grades in bar and wire rod for Bailey of Sheffield jewellery. Bailey of Sheffield wanted to create long-lasting, sustainable and appealing product using stainless steel that also originates from Sheffield, UK.

Scott Bailey founded Bailey of Sheffield together with his wife in 2015, and the Cable bracelet was launched this year. With a background in the music industry, he was impressed by stainless steel cables and fixings at a music venue and wanted to turn those into a product line. It was obvious for Scott Bailey to source stainless steel that comes from Sheffield.

Says Scott Bailey, “I liked the idea of being in Sheffield and manufacturing something out of stainless steel, because this is where the material originates from. The provenance has such a great heritage and a long history in making things.”

The wire of the bracelet is made of Outokumpu Supra 316L/4404 and the bar is made of Prodec 316L/4404. Additional accessories are made of Outokumpu Prodec 303/4305, designed to be optimally machined. All metals are processed locally in the city where Outokumpu’s history of stainless steel begun in the beginning of the 20th century when Harry Brearley invented the martensitic grade SF100 stainless steel for making knives. 

Versatile metal with great personality

Sustainability plays a big part in Bailey’s company in terms of longevity and recycling possibilities. Says Bailey, “I don’t think that stainless steel could be any more sustainable because it is more hard wearing than fine metals and can be melted and reworked again and again. We don’t see stainless as a base metal, but a metal with personality. It has many qualities and it has its own story – we just needed to tell that story.”

Says John Stansfield, Outokumpu Long Products: “Outokumpu has an extensive stainless steel wire rod and bar offering, including coils, lengths and shapes in round, hex, square and flat. Our material content is 85% recycled making it an ideal material for applications where sustainability has a high value.”

Outokumpu’s Long Products sites are located in the UK, Sweden and the US, all renowned for their high quality products, flexibility and world-class delivery performance.

Published nov 11, 2016